I’m just getting really fed up with creative professionals online, and especially many within the Indy local scene. There are some really cool and genuine people, but some not so much so.
What brings all this on? Just I hit a limit on what some local Tweeters were going on and on about. There are so many marketing themselves as being far more knowledgeable than they really are. They are using marketing lingo to other marketing professionals to puff up what they perceive as their public standing. And some actually fall for it…
This is partially a Twitter problem. It’s too easy for information to make waves (no matter how small) around certain circles. This produced an obvious distaste of it becoming common for people to reuse the information of others without proper credit. Even when proper credit is given, it seems that many only recycle information without contributing anything.
I’m mostly just annoyed at the fortune cookie marketing lingo thing to other professionals. In Twitter, it like some profound saying that is meant to show just how wise the original posting person is…
Like fortunes and horoscopes, they are crafted to be such that everyone can get something out of it. A few seconds after reading things like this, the flaws take over and show me why 140 characters shouldn’t be used to expose your backside so often to people with half a brain.
Maybe I am growing tired of Twitter and such. I don’t think so… I’ve always been annoyed at certain aspects of marketing professionals being disingenuous through outward communications. But that’s the risk you run being part of the marketing profession I guess. I value honesty and transparency.